If you’re a sneakerhead in Malaysia, chances are you’ve come across the work of sneaker customiser Edmond Looi.
For the unacquainted, Looi has quickly earned his reputation for his “loud” reconstruction of beloved pairs of sneakers, mostly inspired by the style of Virgil Abloh. It’s no surprise given that Off-White has been Looi’s favourite label since 2016.
The architecture major began his journey in the sneaker world through reselling and soon found himself customising his first pair of adidas UltraBOOSTs in January 2017.
His latest work of art involves the NMD_CS1, reimagined as a collaboration piece with none other than Off-White.
The pair has all the elements one would expect from an Off-White pair, including the text “BOOST”. The pair also features Off-White’s popular diagonal stripe motif and an inspired industrial belt “PULL TAB” in place of the NMD’s usual heel pull tab.
Looi also cut up the sides of the pair and placed a zipper that stretches from the sock collar to the midsole to achieve its deconstructed aesthetic.
The pair was commissioned by 14-year-old sneakerhead Chia Leon, who gave Looi full flexibility to creative control over the design – in fact, his only brief was to make it “as loud as possible.”