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adidas Introduces An UltraBOOST In Support of the LGBT Community

adidas has announced a continued effort in support of the LGBT community with an UltraBOOST featuring a rainbow heel cage.

Similar efforts were previously done on their Superstar and Stan Smith silhouettes, with a portion of proceeds going towards benefitting New Avenues for Youth, a U.S.-based non-profit that serves Portland’s youths-at-risk.

adidas LGBT Pack Last Year

The upcoming adidas UltraBOOST LGBT is slated for a May 2017 release to commemorate LGBT Pride Month in June.

The kicks will feature an updated PrimeKnit 3.0 in black alongside its Three Stripe cage overlay and rainbow-specked heel cage.

adidas Introduces An UltraBOOST In Support of the LGBT Community

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